[BASED IN BANGALORE // WORKING GLOBALLY]

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SUBA'S THINGS

SUBA'S THINGS

SUBA'S THINGS

SUBA'S THINGS

Subarshni;UX Designer

Work you need to see.

Case FILE NO. 1

WEBSITE DESIGN 2026

Happilo Website Redesign

VIEW PROJECT

ROLE

UX Researcher & Designer

DURATION

4 months

PLATFORM

Shopify (e-com)

TOOLS

Figma, Framer, Magnific

TEAM

Solo

WHAT'S THE SCENE?

A UX overhaul of Happiloโ€™s Shopify storefront across a 347-SKU catalog. Mobile performance score up from 34 to 86. Task completion up went up significantly. Product discovery made better.

VISUALS

Description

Case FILE NO. 1

WEBSITE DESIGN 2026

Happilo Website Redesign

VIEW PROJECT

ROLE

UX Researcher & Designer

DURATION

4 months

PLATFORM

Shopify (e-com)

TOOLS

Figma, Framer, Magnific

TEAM

Solo

WHAT'S THE SCENE?

A UX overhaul of Happiloโ€™s Shopify storefront across a 347-SKU catalog. Mobile performance score up from 34 to 86. Task completion up went up significantly. Product discovery made better.

VISUALS

Description

Anthony Joseph

Case FILE NO. 2

WEBSITE DESIGN / DEVELOPMENT

Anthony Joseph Photography Website

VIEW PROJECT

ROLE

UX/UI Designer & Frontend Developer

DURATION

4 months

PLATFORM

Shopify (e-commerce website)

TOOLS

Figma, Style Dictionary, Framer, Magnific

TEAM

Solo

WHAT'S THE SCENE?

A photographer who didnโ€™t want a photographerโ€™s template. Built from scratch: masonry lightbox, scroll position that survives navigation, filtering without page reloads.

VISUALS

Description

Anthony Joseph

Case FILE NO. 2

WEBSITE DESIGN / DEVELOPMENT

Anthony Joseph Photography Website

VIEW PROJECT

ROLE

UX/UI Designer & Frontend Developer

DURATION

4 months

PLATFORM

Shopify (e-commerce website)

TOOLS

Figma, Style Dictionary, Framer, Magnific

TEAM

Solo

WHAT'S THE SCENE?

A photographer who didnโ€™t want a photographerโ€™s template. Built from scratch: masonry lightbox, scroll position that survives navigation, filtering without page reloads.

VISUALS

Description

Anthony Joseph

Case FILE NO. 2

WEBSITE DESIGN / DEVELOPMENT

Anthony Joseph Photography Website

VIEW PROJECT

ROLE

UX/UI Designer & Frontend Developer

DURATION

4 months

PLATFORM

Shopify (e-commerce website)

TOOLS

Figma, Style Dictionary, Framer, Magnific

TEAM

Solo

WHAT'S THE SCENE?

A photographer who didnโ€™t want a photographerโ€™s template. Built from scratch: masonry lightbox, scroll position that survives navigation, filtering without page reloads.

VISUALS

Description

Anthony Joseph

Case FILE NO. 1

WEBSITE DESIGN 2026

Bhujeevan: Landscore App

VIEW PROJECT

ROLE

UX Researcher, Branding & Strategy

DURATION

4 months

PLATFORM

Shopify (e-commerce website)

TOOLS

Figma, Style Dictionary, Framer, Magnific

TEAM

Solo

WHAT'S THE SCENE?

66% of civil cases in India are land disputes. LandScore is a CIBIL-style 0 to 100 trust score for land. I built the brand system and the site that keeps a fraud-prevention product from looking like a government portal.

VISUALS

Description

Anthony Joseph

Case FILE NO. 1

WEBSITE DESIGN 2026

Bhujeevan: Landscore App

VIEW PROJECT

ROLE

UX Researcher, Branding & Strategy

DURATION

4 months

PLATFORM

Shopify (e-commerce website)

TOOLS

Figma, Style Dictionary, Framer, Magnific

TEAM

Solo

WHAT'S THE SCENE?

66% of civil cases in India are land disputes. LandScore is a CIBIL-style 0 to 100 trust score for land. I built the brand system and the site that keeps a fraud-prevention product from looking like a government portal.

VISUALS

Description

Anthony Joseph

Case FILE NO. 4

SPECULATIVE DESIGN 2025

ROLE

Exhibition experience design, Game design

DURATION

4 months

PLATFORM

Figma, Illustrator, Claude

TOOLS

Figma, Style Dictionary, Framer, Magnific

TEAM

Solo

WHAT'S THE SCENE?

2222. Emotions are licensed, not free, and an E-Chip decides what you feel and when. Built as an exhibition: a black market of โ€œEmotects,โ€ a tabloid, a card game, a short film. If feeling is metered, whatโ€™s left of you?

VISUALS

Description

Anthony Joseph

Case FILE NO. 4

SPECULATIVE DESIGN 2025

ROLE

Exhibition experience design, Game design

DURATION

4 months

PLATFORM

Figma, Illustrator, Claude

TOOLS

Figma, Style Dictionary, Framer, Magnific

TEAM

Solo

WHAT'S THE SCENE?

2222. Emotions are licensed, not free, and an E-Chip decides what you feel and when. Built as an exhibition: a black market of โ€œEmotects,โ€ a tabloid, a card game, a short film. If feeling is metered, whatโ€™s left of you?

VISUALS

Description

Don't Kill Our Wild Life. WPA poster.
black laptop computer on brown wooden table

UX

Learn more

User Experience

Web Development

E-Commerce

Content Strategy

Don't Kill Our Wild Life. WPA poster.
black laptop computer on brown wooden table

BRANDING

Learn more

User Experience

Web Development

E-Commerce

Content Strategy

Don't Kill Our Wild Life. WPA poster.
black laptop computer on brown wooden table

BRANDING

Learn more

User Experience

Web Development

E-Commerce

Content Strategy

All the things i do

AI Experinments

Brand & Strategy

How Delivery Hero

streamlines

marketing

reporting across

all their brands

with Clarisights

CLICK TO READ

How Delivery Hero streamlines marketing reporting across all their brands with Clarisights. How Delivery Hero streamlines marketing reporting across all their brands with Clarisights. How Delivery Hero streamlines marketing reporting across all their brands with Clarisights. How Delivery Hero streamlines marketing reporting across all their brands with Clarisights. How Delivery Hero streamlines marketing reporting across all their brands with Clarisights. How Delivery Hero streamlines marketing reporting across all their brands with Clarisights. How Delivery Hero streamlines marketing reporting across all their brands with Clarisights. How Delivery Hero streamlines marketing reporting across all their brands with Clarisights. How Delivery Hero streamlines marketing reporting across all their brands with Clarisights. How Delivery Hero streamlines marketing reporting across all their brands with Clarisights. How Delivery Hero streamlines marketing reporting across all their brands with Clarisights

How Delivery Hero

streamlines

marketing

reporting across

all their brands

with Clarisights

CLICK TO READ

How Delivery Hero streamlines marketing reporting across all their brands with Clarisights. How Delivery Hero streamlines marketing reporting across all their brands with Clarisights. How Delivery Hero streamlines marketing reporting across all their brands with Clarisights. How Delivery Hero streamlines marketing reporting across all their brands with Clarisights. How Delivery Hero streamlines marketing reporting across all their brands with Clarisights. How Delivery Hero streamlines marketing reporting across all their brands with Clarisights. How Delivery Hero streamlines marketing reporting across all their brands with Clarisights. How Delivery Hero streamlines marketing reporting across all their brands with Clarisights. How Delivery Hero streamlines marketing reporting across all their brands with Clarisights. How Delivery Hero streamlines marketing reporting across all their brands with Clarisights. How Delivery Hero streamlines marketing reporting across all their brands with Clarisights

AI Experinments

Brand & Strategy

How Delivery Hero

streamlines

marketing

reporting across

all their brands

with Clarisights

CLICK TO READ

How Delivery Hero streamlines marketing reporting across all their brands with Clarisights. How Delivery Hero streamlines marketing reporting across all their brands with Clarisights. How Delivery Hero streamlines marketing reporting across all their brands with Clarisights. How Delivery Hero streamlines marketing reporting across all their brands with Clarisights. How Delivery Hero streamlines marketing reporting across all their brands with Clarisights. How Delivery Hero streamlines marketing reporting across all their brands with Clarisights. How Delivery Hero streamlines marketing reporting across all their brands with Clarisights. How Delivery Hero streamlines marketing reporting across all their brands with Clarisights. How Delivery Hero streamlines marketing reporting across all their brands with Clarisights. How Delivery Hero streamlines marketing reporting across all their brands with Clarisights. How Delivery Hero streamlines marketing reporting across all their brands with Clarisights

How Delivery Hero

streamlines

marketing

reporting across

all their brands

with Clarisights

CLICK TO READ

How Delivery Hero streamlines marketing reporting across all their brands with Clarisights. How Delivery Hero streamlines marketing reporting across all their brands with Clarisights. How Delivery Hero streamlines marketing reporting across all their brands with Clarisights. How Delivery Hero streamlines marketing reporting across all their brands with Clarisights. How Delivery Hero streamlines marketing reporting across all their brands with Clarisights. How Delivery Hero streamlines marketing reporting across all their brands with Clarisights. How Delivery Hero streamlines marketing reporting across all their brands with Clarisights. How Delivery Hero streamlines marketing reporting across all their brands with Clarisights. How Delivery Hero streamlines marketing reporting across all their brands with Clarisights. How Delivery Hero streamlines marketing reporting across all their brands with Clarisights. How Delivery Hero streamlines marketing reporting across all their brands with Clarisights

A little about me!

๐Ÿ“Ž

Love great design or good coffee? Letโ€™s chat about your brandโ€™s next chapter!

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I turn confusing experiences into simple, human ones.

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